BIO
Personal Profile

As I mentioned on the home page, I’m Milo: a writer, editor and digital content producer helping brands, publishers and creative teams grow through search-led articles, SEO support, social-first video and content planning.
For the last three years, I’ve worked at Live For The Outdoors, creating editorial content, testing gear, building SEO-led articles, executing on commercial video partnerships and running our social channels.
Since completing my creative writing degree I’ve written for outdoor magazines, art blogs, music publications and digital pop culture sites. That mix gives me a useful blend of editorial judgement, SEO knowledge, authority, and personality. I know how to structure content for search, shape it for social, and maintain a clear sense that it was all made by a real gosh darn human being.
Need polished copy, an SEO refresh, a social plan, a product review, a video script or a clearer content strategy? I can help turn the brief into something useful, visible and worth reading.
Experience
Employment
I headed up the creation and growth of LFTO's trail running section, publishing our core article (best trail running shoes) which reached #1 on Google's SERP ranking. I also created reels and carousels for our social channels.
Employment
As an editorial assistant, I wrote and edited dozens of articles for OM, a hiking and trail running magazine. It was at this job that I received a crash course in SEO and back-end management (and, incidentally, got really into running).
Employment
I wrote for movieweb.com on a freelance basis after graduating. The editors quickly trained me to follow their rigorous style guide and build internal link trees.
Higher Education
Queen Mary University London
I graduated from QMUL in July 2021 with a first class degree in English and Creative Writing. I worked with published authors to hone my writing skills and develop a keen eye for detail and tone.